Do you have a passion for tracking performance and optimizing Meta Ads campaigns with respect to pacing, audience engagement, landing pages, creative testing, and placement performance?
URBAN COMPANY 2 LTD is seeking a highly skilled and data-driven Senior Meta Media Buyer to join our global branding team. This role is ideal for someone who thrives in a creative, fast-paced environment and has extensive experience with Meta Ads.
Some things to know about us:
First, we're not your typical agency. We believe in the power of data and innovation. We embrace cutting-edge tools and technology, and we're always optimizing for efficiency and effectiveness. If it can be improved, we’re on it. As a result, we're growing faster than almost any other agency in the world.
Second, we work a little differently. In 36 marketing disciplines across 6 functional groups—PR, branding, influencer marketing, content, creative, and digital—we're redefining what a full-service global agency can be. We’re not only growing in the U. S. and UK but are expanding to 20+ countries globally.
Third, we offer a flexible work environment. We’re fully remote and actively foster a global remote culture. Whether you need to manage your schedule around family commitments or prefer working unconventional hours, we’ve got you covered.
Key Responsibilities:

Develop and execute strategic media plans focused on Meta Ads for top clients.
Manage large Meta campaign budgets and optimize campaign performance in real-time, ensuring the best return on investment.
Track performance and make optimizations based on key metrics such as pacing, audience engagement, creative performance, and placements.
Analyze data to identify new audience segments and creative opportunities on Meta's platforms.
Prepare and present detailed media plans with clear strategies, targeting, and placement recommendations tailored to client needs.
Collaborate with cross-functional teams to support overall digital marketing programs and campaigns.
Requirements:

3+ years of experience in paid media, with a focus on Meta Ads (Facebook, Instagram, Audience Network)
Meta Certified Media Buying Professional (strongly preferred)
Demonstrated experience in managing large Meta campaign budgets and driving exceptional performance results
Strong written and verbal communication skills
Excellent analytical and data interpretation skills
Proficiency in Meta Business Manager and related ad management platforms
Experience with A/B testing and creative optimization on Meta Ads
Knowledge of other platforms (Google Ads, You Tube, programmatic, etc.) is a plus but not required
Active interest in keeping up with paid media trends, especially within Meta's advertising ecosystem
URBAN COMPANY 2 LTD is a full-service global PR and marketing agency specializing in brand growth through data-driven storytelling. We're composed of award-winning thinkers, designers, content creators, media experts, and developers. If you’re looking for the excitement of a fast-growing startup with the resources and variety of a global agency, this is the place for you.
Seniority level

Mid-Senior level
Employment type

Contract
Job function

Marketing and Sales

#J-18808-Ljbffr